sales & marketing

Increasing revenues through targeted direct sales and marketing.
In reality, no one marketing or sales program works for every hospitality provider or property, so we tailor our plan to each location, market and objectives. Our sales team excels at identifying key leisure and business customers, and mining leads and referrals to achieve the ideal balance of occupancy and rate. In addition, we focus on building long-term relationships with customers to encourage retention and loyalty. 
To reach the right clientele, we use social media, email blasts, sales promotions, savvy business-to-business initiatives, as well as strategic cold calls. Proper follow-up is equally vital to evaluate guest satisfaction and the effectiveness of our sales and marketing efforts. We also regularly compare hotel performance rates against competitive sets which helps us identify opportunities for growth.
Monday February 18, 2019